Greg Sankey says new ESPN TV rights deal will be major boon for SEC
The 2023 season will be the last when Gary Danielson and Brad Nessler air the SEC Game of the Week on CBS.
Starting in 2024, a new ESPN-ABC television rights agreement comes into effect. Among the changes for the SEC is moving the main game to the 3:30 time slot on ABC.
While many fans are understandably saddened by the change – and the loss of the iconic CBS theme song in particular – Commissioner Greg Sankey ardently believes that this step is for the better.
“What it brings, and this is what I was talking about but got lost, is that when we move to the ABC-ESPN group, we have access to more broadcast TV opportunities than we may have ever had.” or it was, definitely in recent decades,” Sankey said. McElroy and Kubelik in the morning on Friday. “In other words, for the 130+ million households with access to broadcast television, we could literally program an ABC game at noon ET, 3:30 AM ET, and then prime time on certain Saturdays. Now ABC and ESPN have other contractual obligations. But this is an illustration of the breadth of reach we are about to experience.
“And we respect and value our relationship with CBS, but our move to Disney was about more than just income. It was almost reachable, so reaching through terrestrial television, reaching through cable and satellite television, which is obviously a changing environment.”
The current deal with CBS brings the league about $55 million a year. Under the new agreement, the SEC will reportedly taking home $300 million annually in income to be shared among the member schools.
College football is going through a lot of changes in the next couple of years, and one of them is a major change to the existing structure of the television rights agreement. But if Sankey and reports of the contract are to be believed, it will be in the interest of the Securities and Exchange Commission.
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The story originally appeared on the LSU Tigers Wire channel.