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Tiger Woods beats out Rory McIlroy in race to collect $15 million prize from PGA Tour Player Impact Program

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Tiger Woods winning the 2022 golf event would be a great thought at the start of the year, but he’ll have to settle for a big off-pitch win. Woods took first place in the Player Impact Program PGA Tour for the second year in a row, this time ahead of his friend and business partner Rory McIlroy.

Woods will receive $15 million for this achievement, while McIlroy will take home $12 million. Just below them in the rankings is another pair of good friends in Jordan Spit and Justin Thomas, as the undefeated Presidents Cup duo finished third and fourth, respectively, with John Rahm rounding out the top five. The top four are scheduled to play in Game VII on December 10 at the 12-hole show to help relief efforts from Hurricane Ian.

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Woods took first place last year even though he didn’t play a single competitive round of golf on the PGA Tour. This first place was worth $10 million; the prize this year was slightly larger at $15 million as the total purse for PIP was increased from $40 million in 2021 to $100 million in 2022, according to PGA Tour commissioner Jay Monahan earlier this year at the Tour Championship.

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Woods only played nine rounds in 2022 and was ranked 41st on the Nielsen Brand Exposure, which essentially measures the amount of TV time a player gets on the weekend. Woods was able to overcome this disadvantage by placing first in four other categories.

PIP 2022 Evaluation Criteria

  • Google: Google search data
  • Melt water: Media mentions
  • Nielsen: Impact on weekend TV broadcasts
  • Q-score: Awareness among the general public
  • MVP Index: Social Media Engagement and Reach
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The Tour has increased its prize money across the board this year and into 2023. Not only has he increased the PIP fund from $40 million to $100 million, but he has also expanded the recipient pool from 10 to 20, increased several PGA Tour wallets to $20 million, and continues to invest in the FedEx Cup prize pool (it increased from $15 million a year ago to $18 million this year).

This is good news for two-time tournament winner Collin Morikawa. The last player to be eliminated in 2021, Morikawa remained in 11th place in the rankings but, unlike last year, will receive a $3 million payout. Social media guru Max Homa, fan favorite Ricky Fowler and Aussie heartthrob Adam Scott secured a place in the standings from 11th to 20th.

2022 PIP results, payouts

Rank (Score)Player namePay

1 (0.9594)

Tiger Woods

$15 million

2 (0.9129)

Rory McIlroy

$12 million

3 (0.8857)

Jordan Spit

$9 million

4 (0.8781)

Justin Thomas

$7.5 million

5 (0.8414)

John Ram

$6 million

6 (0.8319)

Scotty Sheffler

$5.5 million

7 (0.8301)

Xander Schauffele

$5 million

8 (0.8151)

Matt Fitzpatrick

$5 million

9 (0.8143)

Will Zalatoris

$5 million

10 (0.8126)

Tony Finau

$5 million

11 (0.8120)

Colleen Morikawa

$3 million

12 (0.8100)

Shane Lowry

$3 million

13 (0.8006)

Kevin Kisner

$3 million

14 (0.7994)

Max Homa

$3 million

15 (0.7938)

Billy Horschel

$3 million

16 (0.7920)

Ricky Fowler

$2 million

17 (0.7887)

Adam Scott

$2 million

18 (0.7882)

Jason Day

$2 million

19 (0.7875)

Patrick Cantley

$2 million

20 (0.7697)

Viktor Hovland

$2 million

Players who would have qualified under the 2023 criteria

Rank (Score)Player namePay

11 (0.8233)

Hideki Matsuyama

$2 million

15 (0.8152)

Cameron Young

$2 million

20 (0.8086)

Sam Burns

$2 million

What’s new in 2023?

Matsuyama, Young and Burns may not have made the top 20 in the 2022 PIP, but the PGA Tour wrote them a check anyway. All three would be in the magic number if new criteria were introduced that limit the social media aspect of the assessment. The MVP Index and Q-Score will be replaced by MARC Golf Fan Awareness and MARC General Population Awareness. These two new categories will provide an easier way to measure player popularity among adults and golfers.

Why is PIP important?

In addition to bringing in money for the top players on the PGA Tour, PIP will be used as a key identifier going forward. The top 20 PIP players this year are expected to play in the new expanded Tour schedule in 2023, which includes 13 non-majors with huge prize pools and ostensibly all the best players in the world.

This cash flow was created to deal with LIV Golf and players who left the PGA Tour due to significant promotions. Interestingly, one of the LIV members actually had one of the best Tiger and PIP reviews I’ve ever seen. Pat Perez talked about this at the Genesis Invitational back in February when he was still on the PGA Tour.

“It’s kind of a joke, but like I said, the PIP program is kind of a joke,” Perez said. “Give Tiger 40 [million] and say we owe you another zero. They easily owe Tiger $400,500 million. There shouldn’t be a program. Here you go, here’s 50, thanks for the incredible, here’s the money we owe you because you’ve brought us hundreds of millions of dollars. Guys like me being able to make a couple million dollars a year is incredible and it’s all thanks to him. You know, it’s just because of him. So, as I said, I agree with Tiger. But if Phil demands more money for our tour and fights for it, that would be great, but he seems to be so on the side of Saudi Arabia that it’s hard to believe he’s really fighting for it.”


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